Advanced Performance. Exceptional Comfort. Tommy John is redefining everyday underwear with its new collection powered by DRICOMFORT® GEO 365 — bringing advanced textile technology closer to the body. Known for redefining the standards of comfort and fit, Tommy John has selected DRICOMFORT® GEO 365 to add a new dimension of intelligent performance—combining permanent moisture management, fast drying … Read more
When shoppers think “comfort,” they often imagine softness and stretch. But real comfort in activewear goes deeper. It’s about how a garment moves with the body, manages moisture, and feels against the skin from the first stretch to the final cool-down. That’s where DRICOMFORT® GEO 365 comes in. DRICOMFORT® GEO 365 isn’t just another performance label. … Read more
Cyclists may talk about speed, fit, or style, but comfort is what keeps a jersey in rotation. DRICOMFORT® GEO 365 helps bridge performance and wearability, especially when designers think beyond basic moisture-wicking claims. Cycling jerseys must perform across long hours, high effort, and changing conditions. DRICOMFORT® GEO 365 technology was engineered to support this reality … Read more
Tee to Mid-Layer Comfort That Keeps You Dry, Steady, and Ready to Play On the course, comfort isn’t optional—it’s part of your performance. Every layer you wear matters, from the tee closest to your skin to the mid-layer that handles shifting weather. DRICOMFORT® GEO 365 fabrics bring mineral-powered permanent moisture control and temperature regulation to … Read more
When designing running shorts, every decision shows up on the road or trail. Heat buildup, moisture retention, friction, and durability are not abstract problems—they’re felt immediately by the runner. DRICOMFORT® GEO 365 fabrics address these challenges at the fiber level, making them a strong foundation for performance short design. Shorts Are the Heat and Sweat … Read more
Collaboration brings permanent mineral-infused moisture management and thermoregulation to performance and sustainable yarns New Jersey-USA, 10/02/2025, Beti d.o.o., a leading manufacturer of sustainable and functional dyed polyamide and polyester filament yarns, has partnered with Optimer® Brands, the producer of DRICOMFORT® GEO 365, an advanced mineral-infused moisture-wicking and thermoregulating technology, to introduce a new standard in performance textiles. This … Read more
It’s fascinating to see the evolution of bodywear within the fashion industry, driven by factors such as sustainability, inclusivity, and the need for comfortable yet functional clothing. Brands are indeed exploring new opportunities by merging fashion and sportswear to cater to the growing demand for versatile clothing options. The introduction of innovative solutions like DRICOMFORT® … Read more
FootJoy launched the Centennial Collection to celebrate 100 years of design and innovation leadership, featuring Limited Edition Premiere Series Shoes and their apparel with DRICOMFORT® GEO 365 just before the 123rd U.S. Open, where the best professional golf players were gathered to reach their maximum potential. Max Homa, the California native golf player, premiered the … Read more
Since 1978 Fieldsheer has redefined what clothing can do. Carrying the torch of their heritage of innovation is what drives them to ride further, work harder, brave the elements, and do more with what we wear. In order to keep delivering innovation, they recently launched the MOBILE COOLING line with high-tech apparel to keep people … Read more
DRICOMFORT® GEO 365 technology, offering permanent wicking, fast drying, and thermal regulation, and developed with embedded minerals in the polymer structure, has received the ECO PASSPORT certification by OEKO-TEX. The infusion of minerals in the polymer structure enhances comfort and performance all year around. These inherently hydrophilic (water absorbing) and conductive (energy absorbing) mineral particles pull moisture and heat … Read more